Two Sides To Paper

The print industry can often get a bad press with regards the environment but in reality it is very ethical, a campaign has been set up to try and redress the balance called Two Sides, a few quick facts are that for every tree logged in managed forests three to four trees are replanted and as young trees grow, they absorb Co2 from the atmosphere, as a wood product paper continues to store carbon through it's lifetime.

As industries go paper making is a large scale undertaking and you would expect it to generate some pretty frightening statistics, it doesn't, on average it takes 500 kilowatt hours of energy to produce 200kg of paper this being the average amount of paper each of us consume per year, 500 kilowatt hours is like powering a computer continuously for 5 months or burning a lightbulb for 1 year, it is also what a typical household leaving its electronic equipment on stand-by for 1 year might consume.

Jonathan Porrit Chairman of UK Sustainability Development commented 'There aren't many industries around that can aspire to becoming genuinely sustainable. The paper industry, however, is one of them; it is inherently sustainable'.  Visit www.twosides.info

Recycled Paper Ideas

We recently came across an interesting 100 % recycled paper made using post consumer waste collected from schools and businesses around the UK, no bleaches or detergents are used when cleaning the paper, special ingredients are added ellie poo and rhino poo, grass, banknotes, denim and straw, it has a lovely natural look to it and whilst it might not be ideal for every type of job it could be used on invitations, leaflets and letterheads with a matching business card, the paper company who makes the paper supports a charity which helps Elephants and people so all very ethical.

Full colour leaflets

Although the market is tough at the moment it is still important to promote your business, Kopykat prints leaflets for a number of clients on a regular basis and our rates are competitive, we have machines suited to both short and long run requirements and we can also offer advice on recycled leaflet stocks, we have FSC chain of custody membership so can use the FSC logo on your job.

Testimonials

We like to think we do a good job doesn't everybody a few recent comments are:

I just wanted to thank you for the excellent job you did for the LDA brochure, the client is very happy and is now talking about some other projects, first rate job very impressed
Lee Newham, Designed by Good People 

Thanks very much for the flyers. I have just received them, they look great, I really appreciate your help today the fact you came to our office to show us samples and you printed the flyers so quickly, Kopykat proved to be a very professional company, it was excellent service I know that we can count on you.
Teresa Aldea, BITC

Thanks Phil, my colleague Steve Edwards told me that the books look fantastic, it is a pleasure working with people who can handle your job so efficiently and provide a quality product, take care I look forward to working with your crew again.
Jeff Jones, International Brotherhood of Teamsters, Washington, USA

Paper samples

If you are planning a print project and need paper samples or advice call and ask one of the Kopykat team on 020 7739 2451 we also hold a range of samples onsite covering most clients needs or can easily arrange for paper samples to be sent to you direct from the paper merchant, if you speak to Darren Lock or Phil Moretti-Greene they can advise you of different papers available or give advice regarding FSC and recycled papers.

Print Tip - Artwork

Before you prepare artwork for print talk to your printer and ask their advice, on occasion we find a client might spend hours of hard work preparing a file only to overlook the basics and if the print job is needed quickly incorrect artwork can slow the process down as it needs to be corrected, typical mistakes are forgetting to add bleed if the colour prints to the edge of the sheet or photographs at the wrong resolution, 300dpi is best not 72dpi which is mainly for screen display, bear in mind programmes such as word or publisher are not ideal for high quality print such as brochures or leaflets, it is best to use Apple Macintosh based programmes such as Indesign, Quark Express, Photoshop or Adobe Illustrator, your local graphic designer or print company will use these programmes on a daily basis, we recently had a client supply a leaflet in publisher and we thought the layout did a disservice to an important subject, we had one of our designers work on the leaflet for 30-45 minutes in quark and illustrator this improved the leaflet tenfold the client was delighted with the result and the feedback from us.